Why A List Celebrities Like Ariana Grande and Lady Gaga Avoid Twitter

According to handlers, celebrities with tens of millions of followers on Twitter are increasingly avoiding social networks as they are at increased risk of being “cancelled” by trolls and politically prosecuted mobs.

Publicists, agents and managers who advise top stars Told the Washington Post They advise clients to avoid microblogging platforms Risk-reward ratio is too high..

“There are many ways to cancel now,” a spokeswoman for some Hollywood star actors and filmmakers told the paper when asked what to say to their clients.

“Do you really want to give the world another way?”

A spokeswoman told The Washington Post that he advised clients to stay away from Twitter because they rarely have the opportunity to “actively engage with their fans.”

Tesla CEO Elon Musk Acquiring Twitter For $ 44 billion. Last month, he commented that most Twitter users with the most followers rarely tweet.

Analyst Social Blade found that, with the exception of Mask himself, the 10 most followed Twitter accounts posted 35% fewer tweets this year than they did four years ago at the same time.

Mask and Barack Obama, who have the most followers on Twitter at 131.4 million, are the only ones in the top 10 to post more than one tweet this year.

Other celebrities with many followers on Twitter, such as Justin Bieber, Katy Perry, Rihanna, Lady Gaga, and Taylor Swift, have significantly reduced their tweets.

These stars use the platform to post indisputable tweets that promote their appearance.

Other A-listers like Lizzo and Ariana Grande have left Twitter altogether.

Star handlers say Twitter is a place of harassment and abuse, and celebrities are at risk of controversy and damaging the brand.

“Twitter has become a breeding ground for vandalism,” social media consultant Dolly Meckler, who runs a celebrity account, told the newspaper.

“People can talk in ways that other platforms can’t. The celebrity I spoke to said it didn’t feel like a friendly place.”

According to the Washington Post, celebrities have abandoned Twitter and endorsed Instagram and TikTok. They provide a more visual medium that allows you to more comfortably show off your appeal to your fans, while imposing strict restrictions on your comments.

“Kardashian people haven’t been paid a million dollars for sponsored tweets,” celebrity social media consultant Kendall Ostrow told The Washington Post.

“Twitter may be able to make you culturally relevant, but Instagram, YouTube and TikTok reward you.”

Mask swore to Remove content restrictions If he takes over Twitter.Observer, it’s Celebrity You will be returned to the site.

“Twitter is the last place to tell us to invest in celebrities more than ever,” said Liz Stahl, head of a social agency that has worked with Grande and Jay-Z.

“Everything about Elon Musk gets complicated. It gets even more complicated when you think of people who are excited and excited about being there.”