Interactive dog, magic cauldron is a toy that is hard to find in a supply crisis

An interactive plush Labradoodle puppy with smart colors and a “magic cauldron” allows kids to brew furry pets from a mixture of ingredients amid a global supply chain shortage. To

The Moji the Lovable Labradoodle and Magic Mixies Magical Misting Cauldron boxes are sitting in the harbor due to a national shortage of truck drivers for delivery, and senior vice president of marketing and communications for the Nonprofit Toy Association. Adrienne Appell said.

“It’s a perfect storm,” Appel told The Washington Times. “We have advised consumers to shop as soon as possible to avoid supply chain problems.”

Skyrocket’s Moji is a realistic puppy that responds to voice commands stored on the card, with smart colors that allow you to perform tricks like skipping rope. The suggested retail price for ages 4 and up is $ 99.99, which is listed as “out of stock” on the website of retail giant Target.

“It’s pretty hard to find in the store,” Appell said. “We have one at home, and my kids have loved it.”

She said there was also a shortage of toy cauldrons with a suggested retail price of $ 69.99.

Both toys are among the 114 finalists of the Toy Association’s 2022 Toy of the Year Awards. This award allows consumers to vote for the best toys in 16 different categories and the best toys overall in 16 different categories online until January 4th.

Winners will be announced on February 18th at the annual contest where Hasbro won the Star Wars: Child Animatronic Edition Toys last year. This is widely known as the “Baby Yoda” doll.

Other finalists this year include Mattel’s Jurassic World Ocean Protector Mosasaurus, Crayola Light Up Activity Board, Super Mario Deluxe Bouzership Playset, Bill Nighy’s Space Lab, and VW Camp Bus.

According to industry insiders, parents are more likely to find these toys than moji or fog cauldrons.

The toy scalper has already sold Moji for $ 144 through its resale website, and Amazon’s earliest delivery date for robot puppies is well past New Year’s Day.

Nelo Lucich, CEO of Skyrocket Toys, a California-based high-tech entertainment specialist, said the toy scalper uses a “gray market bot” to automatically purchase inventory as soon as the item is displayed online. And said it would resell at a higher price.

“Scalpers with bots get them before they can be parents,” Lucich told The Times, Skyrocket’s Moji “after hitting the shelves after the third week” for most retailers. He added that it was out of stock at the store.

Designed in California, Moji will be assembled in Hong Kong and returned to US retailers. This is probably a time-consuming process that will help you make it the rarest hot toys of the year.

Lucich, who co-founded Skyrocket in 2010, said:

Meanwhile, the makers of Magic Mixies Magical Misting Cauldron say this week more inventory supplies will arrive at retailers in the United States.

Belinda Gruebner, Chief Marketing Officer of Moose Toys based in Australia, said in an email: “Therefore, if shoppers haven’t been able to find Magic Mixies yet, they should check frequently online and over-the-counter at their favorite national retailers.”

According to market research firm NPD Group, Magic Mixies Magical Cauldron was the third best-selling product in the toy industry in October.

Apel of the Toy Association quotes her experience with a 6-year-old son and an 8-year-old daughter that parents should not be too stressed about getting the hottest toys for their children. say.

“The hottest toys can be anything that kids play,” she said. “For me, it was a cabbage patch doll from the 1980s, but it depends on age and children.”

Interactive dog, magic cauldron is a toy that is hard to find in a supply crisis

Source link Interactive dog, magic cauldron is a toy that is hard to find in a supply crisis

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