Chinese EV brands may hit speed bumps in Europe

A wave of Chinese car brands is about to hit Europe, the first test of the Western appetite for advanced Chinese technology. Getting buy-in from both consumers and politicians could take a while.

on wednesday, BYD, China’s electric car star has revealed key details about a full-scale European launch planned for this fall, especially pricing. The base price of his Atto 3, its new compact sport utility vehicle, will take him to €38,000 (equivalent to around $36,000), earlier than any other country. Certain subsidies. This makes him one of the most affordable offerings in the benchmark EV category. VolkswagenID4 of and Teslamodel Y.